K-pop bands managed to sell more than 57 million physical albums in 2021

Last year more than 57 million physical albums by K-pop artists, according to new data from Gaon Chart 。◕ ‿ ◕。.

According to new year-end data published by Gaon Chart -the South Korean equivalent of Billboard-, the 400 best albums in the country sold in total more than 57 million physical copies worldwide, according to the news agency Yonhap.

The figure represents an increase of almost 37% over 2020, when the top 400 albums moved approximately 41.7 million units. South Korean musicians sold 25 million physical albums in 2019, and had passed the 20 million mark for the first time in 2018.

According to people in the industry who spoke with Yonhap, the sharp rise in album sales could be attributed to fans who have resorted to purchasing more albums during the COVID-19 pandemic, rather than attending live K-pop concerts and events.

“Sales of physical albums may slow down slightly if concerts normalize again, but the upward trend is likely to continue in the medium and long term”, the Gaon Chart lead researcher predicted, Kim Jin-woo.

Via Yonhap.

Yonhap He also pointed out that the acts of two K-pop labels in particular –HYBE Y SM Entertainment- accounted for the majority of sales. The first, which houses groups such as BTS Y SEVENTEEN, represented approximately 33.5% of sales, with 15.23 million copies sold.

For its part, the pillar of the industry, SM Entertainment, which represents major K-pop groups, such as NCT, aespa Y EXO, among others, posted a combined sale of 17.6 million copies among its extensive roster of artists.

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