Apple surprised this Tuesday, September 14, with the launch of its new technological arsenal for the remainder of the year and the first three quarters of 2022. And as often happens with its presentations from the last four months, the spotlights were taken by their mobiles; therefore, it is worth wondering what will be the price and availability in Mexico of the series iPhone 13.
As a context, the Californian company has a market share of 11.3 percent in the Aztec country, which places it in fourth place, behind firms such as Samsung, Motorola and Huawei, according to The Competitive Intelligence Unit.
Although these data correspond to the first quarter of 2021, the consulting firm indicates that the Cupertino manufacturer maintains its customary standards: “The purchasing power barriers have kept it at a stable preference level for several years.”
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After the Apple event, what caught the attention is that the new smartphones They did not have a considerable price increase as expected. So, for example, the iPhone 13 starts at $ 700 and the iPhone 13 Pro is listed at $ 1,000.
For Mexico, the cost of cell phones is as follows:
- iPhone 13 Pro Max: from $ 29,000 pesos to $ 42,000 pesos. Its storage is 128, 256 or 512. It is also 1 TB ready.
- iPhone 13 Pro: from $ 26,000 pesos to $ 39,000 pesos. Its space is 128, 256 or 512 GB. It is also 1 TB ready.
- iPhone 13: from $ 21,000 pesos to $ 29,000 pesos. Its space is 128, 256 or 512 GB.
- iPhone 13 Mini: from $ 18,000 pesos to $ 26,000 pesos. Its storage is 128, 256 or 512 GB.
Fortunately, the idea that those in Cupertino would raise the prices of their new products was not consolidated, especially due to the shortage of electronic components and the health emergency caused by COVID-19.
The pre-sale of the iPhone 13 will begin on October 1, 2021 in Mexico, while its availability is scheduled for October 8.
The information that follows, published before the Apple event on September 14, was an exercise to give some clarity on the price of the iPhone 13 in Mexico. It should not be considered official.
There are few reports that suggest that the new family of iPhone 13 will have a price increase and even transcends that it will be the most expensive series to date.
The health crisis that exploded in 2020 is still taking its toll on component manufacturers’ production lines, translating into chip shortages for the entire international electronics industry. It also means an increase in the price of some parts … Then, part of that cost will surely impact on the pocket of the end users.
In any case, due to factors such as market size, taxes and even logistics, a considerable increase in the price of the new iPhone in Mexico can already be expected.
In some similar storage versions there was an increase of at least 2,000 Mexican pesos (around $ 100 dollars) between the iPhone 11 and iPhone 12 series. For example, the 256 GB iPhone 11 Pro was listed at 28,500 pesos, while the 12 Pro with the same space it reached 30,500 pesos.
If the information of the trusted analyst Ming-Chi Kuo comes true – who says that the two basic iPhone 13 models will start at 128GB (goodbye 64GB!), While the Pro will have a starting storage of 256 GB—, in Mexico there may not even be a new Apple phone under 20,000 pesos (about $ 1,000).
Based on the above and without ceasing to be a simple speculation, these could be the entry prices of the new iPhone 13 in the Aztec country:
- iPhone 13 Mini: 23,500 pesos (128 GB)
- iPhone 13: 26,000 pesos (128 GB)
- iPhone 13 Pro: 32,500 pesos (256 GB)
- iPhone 13 Pro Max: 35,000 pesos (256 GB)
If Apple mobiles were already impossible for some, everything indicates that the new ones will go up one more rung, one unattainable for most Mexican users.
Regarding the availability of the iPhone 13 in Mexico, the pre-sale may begin a few days after its official announcement on September 14, as those of Cupertino are used to. However, that does not mean that they will get into the hands of users quickly.
Yep! iPhone 13 Pre-Orders Starting September 17th, Launch on September 24th
For what it’s worth, we are corroborating these dates. ☝️https://t.co/aevz5K57Qs
— Jon Prosser (@jon_prosser) August 25, 2021
It should not be forgotten that with the iPhone 12 – which were also marked by the pandemic – there was a staggered arrival. The iPhone 12 and iPhone 12 Pro first arrived in October 2020 (the same month of the presentation), while in November, the iPhone 12 Mini and iPhone 12 Pro Max.
We just have to wait for Tim Cook to take the stage to show “the best iPhone that the company has created to date.”