As the market for streaming platforms has grown, companies have sought various strategies to continue competing. An example of this is the decision made by The Walt Disney Company, as it will close various channels of the company in the Latin American region, this to seek to consolidate itself in the market, collects The financial.
The company made the decision to close the channels Nat Geo Wild, Nat Geo Kids, Disney XD, FXM Y Star Life throughout Latin America, and also discontinue Disney Junior and rebrand Star Life to Cinecanal.
Although the company also clarified that part of this content will continue to be available on other sites on its platforms: “A selection of relevant content that was seen on these channels can be enjoyed on other linear proposals offered by the Company.”
The disappearance of these channels goes hand in hand with Star Premium, the pay channel package that will also say goodbye to Mexico, but will do so on January 31.
According to the company, these changes are part of decision-making that responds to a new context that derives from the linking of the different brands and businesses that it operates. The Walt Disney Company.
With this they seek a better position with respect to their competitors.
At the end of the fourth quarter of the fiscal year, Disney+ It has a total of 118.1 million subscribers globally; figure that represented an increase of 60% compared to the same period of 2020.
And, on this platform, there are more than 600 movies and series. For its part, Star+ has, so far, 17.1 million users around the world and reported an increase of 66% compared to the same period of the previous year.